83 %

Increased Redesign Time 

28 %

Increase In Organic Search Visibility 

23 %

Increase In Organic Website Traffic

8 %

Increase In Content Conversion Rates

CHALLENGE

AW Labor Solutions needed to modernize its digital presence and improve how it communicated its workforce and staffing solutions to prospective business clients. The existing website lacked the modern user experience, messaging clarity, and conversion-focused structure needed to effectively support inbound inquiries and customer engagement. The company required a more professional B2B website experience that better reflected its services while supporting long-term business growth and lead generation initiatives.

 

SOLUTION

310 Creative implemented a B2B web design strategy focused on improving user experience, engagement, and conversion performance. The engagement included the redesign and development of a modern, mobile-responsive website with improved site architecture, streamlined navigation, enhanced messaging, and conversion-focused calls-to-action designed to better engage prospective employers and workforce management decision-makers. The new website experience was structured to improve usability, clearly communicate service offerings, and create a more professional and scalable digital platform for customer acquisition.

RESULTS

The redesigned website helped A&W Labor Solutions improve overall user engagement and strengthen its digital brand presence. The new B2B website delivered a more modern and professional experience across desktop and mobile devices while improving navigation, messaging clarity, and usability. Conversion-focused enhancements contributed to stronger inbound inquiry opportunities and improved engagement with prospective clients. Together, the initiatives created a stronger digital foundation to support lead generation, customer acquisition, and long-term business growth.

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