Free Assessment
Free Assessment
2.3 x

Faster Website Redesign on HubSpot

3.7 x

Increase In Organic Website Traffic

38 %

Increase In Email Marketing Engagement

11 %

Decrease in User Acquisition Rate

CHALLENGE

Xclaim needed to improve its digital presence and create a more scalable marketing and sales infrastructure to support growth within the bankruptcy claims market. The company required a modern B2B website that better communicated its platform value while improving user engagement and lead conversion performance. At the same time, Xclaim needed a structured HubSpot onboarding process to streamline CRM adoption, improve lead management workflows, and create stronger alignment between marketing and sales operations.

SOLUTION

310 Creative implemented a combined HubSpot onboarding and HubSpot B2B website design engagement focused on improving both customer experience and operational efficiency. The project included HubSpot CRM setup, lifecycle stage mapping, lead routing workflows, sales pipeline configuration, reporting dashboards, and marketing automation implementation to support more efficient lead management and nurturing processes. In parallel, 310 Creative designed and developed a modern HubSpot-powered B2B website with conversion-focused messaging, responsive design, improved navigation, streamlined content architecture, and optimized calls-to-action designed to increase engagement and inbound lead generation.

RESULTS

The engagement helped Xclaim create a stronger digital and operational foundation for scalable growth. The new HubSpot website delivered a more modern and conversion-oriented user experience while improving usability across desktop and mobile devices. HubSpot onboarding improvements enhanced visibility into pipeline activity, improved marketing automation capabilities, and streamlined lead management workflows between marketing and sales teams. Together, the initiatives strengthened inbound marketing performance, improved customer engagement, and created a more scalable infrastructure for lead generation and long-term business growth.

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