Free Assessment
Free Assessment
2.3 x

Faster Website Redesign on HubSpot

3.7 x

Increase In Organic Website Traffic

38 %

Increase In Email Marketing Engagement

11 %

Decrease in User Acquisition Rate

CHALLENGE

AgHires needed to improve engagement with agricultural employers and agribusiness decision-makers while strengthening its digital presence within the competitive agriculture recruiting industry. The company faced challenges generating qualified opportunities from high-value target accounts and maintaining a website experience that effectively communicated its recruiting expertise and services. AgHires required a more targeted account-based marketing strategy along with a modern B2B website designed to improve engagement, lead generation, and overall user experience.

SOLUTIONS

310 Creative implemented a strategy focused on account-based marketing and B2B web design to improve pipeline generation and customer engagement. The engagement included target account segmentation, persona-driven messaging, LinkedIn advertising campaigns, targeted outreach initiatives, and remarketing strategies designed to engage agricultural employers and agribusiness leaders across strategic accounts. In parallel, 310 Creative redesigned the AgHires website with a modern, mobile-responsive user experience featuring improved navigation, streamlined site architecture, conversion-focused messaging, and optimized calls-to-action designed to support inbound inquiries and candidate engagement.

RESULTS

The engagement helped AgHires improve engagement with target accounts while creating a stronger and more conversion-focused digital experience. Account-based marketing initiatives increased visibility and engagement among agricultural business decision-makers, contributing to improved pipeline development and stronger lead quality. The redesigned B2B website improved usability, messaging clarity, and user engagement across desktop and mobile devices. Together, the initiatives strengthened inbound lead generation performance, enhanced brand positioning within the agriculture industry, and created a more scalable framework for long-term business growth.

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