Free Assessment
Free Assessment
3.4 mm

Reach From Creator Content

7 %

Increase In Creator Content Impressions

13 %

Increase In Content Engagement

8 %

Overall Reduction in Campaign CPM

CHALLENGE

Nylabone needed to increase consumer engagement and strengthen brand visibility within the highly competitive pet products market. The company faced challenges differentiating its products through digital storytelling while creating campaigns capable of building trust and engagement with pet owners across multiple channels. Nylabone required a content-driven marketing strategy that could authentically connect with dog owners while leveraging recognizable personalities to expand audience reach and improve brand credibility.

SOLUTION

310 Creative developed a content marketing and celebrity influencer marketing campaign featuring Cesar Millan. The engagement included a multi-channel content creation strategy designed to showcase Nylabone products through educational, lifestyle-focused, and pet training-oriented content. Campaign assets were distributed across digital and social platforms and included influencer-driven storytelling, branded promotional content, and audience engagement initiatives tailored to dog owners and pet enthusiasts. The strategy focused on increasing social visibility, improving consumer trust, and creating stronger emotional engagement through recognizable influencer-led content.

RESULTS

The campaign helped Nylabone improve digital brand awareness, strengthen audience engagement, and expand reach among pet owner communities. Content marketing initiatives increased interaction through educational and lifestyle-focused storytelling centered around pet care and training. Celebrity influencer marketing featuring Cesar Millan contributed to broader campaign amplification, increased brand credibility, and stronger consumer engagement across social and digital channels. Together, the initiatives created a more scalable framework for consumer engagement, brand visibility, and ongoing customer acquisition within the pet products industry.

NEED TO INCREASE REVENUE?

Improve Your Marketing ROI

Let’s talk and see how we can help you scale a steady stream of new leads, customers and revenue.

Get a Proposal