The next phase of your GDD strategy is to go live with a launchpad version of your website. With this initial test run, you are able to analyze further the performance, look and feel of the site and continue to improve the targeted persona driven experience for optimal conversion rates. The launchpad works to track the behavior of visitors on your page to increase CRO.
A website powered by growth driven design allows you to adequately evaluate user insights, make adjustments that make sense for the user experience, and create data-driven content that brings the right audience to your website and converts them into qualified leads.
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